We are a agency for Visual Merchandising, POSM, Retail Fixtures installation & maintenance.
VM contributes to a brand’s personality and the characteristics. POP Materials such as posters, danglers, brochures are extremely important in shopper marketing, especially in the unorganized trade in India, but deploying them at scale is a challenge.
Our well-trained merchandiser team follows the industry’s best practice to deliver top quality and quantity of visibility within a retail store. We use our system to report merchandising along with photos and timestamps to give the clients real-time, transparent and reliable visibility into store level execution.
POSM Designing & Production:
A carefully selected artwork and design can add personality to the integrated marketing communications. We have experienced creative team members who have worked with some of the leading brands in Telecom, Automobile, Steel, FMCG sector.
Glow Sign Board: Brands focus on Glow Sign Board (GSB) positioning at eye catching spaces outside retail outlets. We assist brands in capturing those spaces via dealer enrolment. We do GSB installation with a minimum turnaround time in top towns and remote locations.
Nonlit Board : Signage plays an important role in attracting prospective customers and increasing walk-ins. Implementing the right signage at the right location is vital for effective and efficient marketing. We help brands in positing of NLBs in various markets. They are generally installed in low profile rural markets or markets having a low count of sale.
GSB Audit: GSB is mostly installed in open areas where its look and feel is dulled by pollution, dust, bad weather. Its cleanliness plays an important role in improving customer walk-ins, brand perception and dealer loyalty. We assist brands in GSB audits in various markets